Learn More About Pure Jill
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the art of ease


understated style comes naturally.

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artistic and thoughtful

using unstructured shapes,
interesting textures and natural fabrics,
Pure Jill is defined by simple styles,
artful details and soft finishes.

design inspiration

inspired by nature, Pure Jill is a wonderfully easy way of dressing.
its style approach gives you the relaxed feel of a Sunday morning.

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color palette

harmonious, sophisticated and botanical.
EARTH TONES | SUBTLE NEUTRALS | WASHED, SOFT COLORS

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indigo knits


rich color, incredible ease and comfort. these styles
become softer the more you wear them.

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Pure Jill footwear
& accessories


artful accents create a sense of discovery.
timeless designs with a focus
on quality and supple, soft materials

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why we love Pure Jill

inspired by nature, feel-good fabrics are the foundation of Pure Jill.
every style feels as wonderful on the inside as it does on the outside.

our Pure Jill accessories are designed for a one-of-a-kind feel.