J.Jill Community | 2021 Spring Collection
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DESIGN STORY

Behind the Collection

Colors, patterns and designs used as inspiration for the new clothing and accessories from the Spring 2021 collection

This spring, we embrace new ways of seeing and being, and our newest collection celebrates our emergence and regeneration. With a focus on green as a shade and “green” as a mindset, we’ve developed a refreshing color palette and sourced new versions of natural fibers. Then we designed an assortment of styles that play on proportions (hello, tunics!) and added finishing touches with an artisanal feel.


Energizing Shades of Green

A symbol of things new and fresh, green is the hero color of this collection. Vivid emerald looks lively on versatile maxi dresses, tunics and easy tops. Meanwhile, serene shades like pale eucalyptus and mineral add lightness. Calming, neutral caraway and liberty green ground the palette.

Variety of green shades featured in the clothing from the Spring 2021 collection

Feminine Floral Patterns

Inspired by spring gardens, we infused this collection with a bouquet of soft-colored florals. You’ll find floral-and-vine patterns in pastel shades of pink, green and blue, as well as prints that mirror a budding meadow.

Floral fabrics used for Spring 2021 styles including a skirt, tee and scarf

Distinctive Design Elements

We have a slight obsession with stripes this season, so they adorn the hemlines of dresses, add a fresh feel to tees and give classic blazers updated appeal. We love distinctive details with an artisanal feel, like globally inspired embroidery and eyelet lace. And our new jewelry captures the whimsy of nature and adds a hopeful glimmer to any outfit.

Special details like embroidery and stripes make the Spring 2021 styles unique

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